Project Handling in E-Mail Marketing

To ensure the positive development of your e-mail marketing, you will be assisted by our experienced e-mail marketing experts. With the help of our experts, you will decide on your individual strategy.

The follwoing phases for the migration have proven to be successful:

Current State of E-Mail Marketing

  • Analysis of all e-mail marketing activities today
  • Analysis of the database (consistent formats)
  • Analysis of delivery rate, bounce rate, open rate and click rate
  • Frequency analysis
  • Potentials for segmentation

Developing a Concept for Your E-Mail Marketing Activities

  • data storage and user profile enrichment
  • Integration of backend data
  • Process flow optimization
  • Evaluation of a suitable mass mailing software
  • Action plan to increase your e-mail marketing performance markers

Managing the Migration

  • Design of a migration plan
  • Data transformation
  • Migrating the data
  • Drafting of forms

Ongoing Management of E-Mail Marketing Activities

  • Design of action and testing plans
  • Newsletter delivery
  • Reporting
  • Regular reviews

An account manager will assist you from day one to ensure that you have the best support at all times. He will assist you throughout the whole process and competently answer all your questions.

If you would like to know more about full service e-mail marketing, please contact us so we can set up a meeting.